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Loc Professional Hair Brushes And Electrical

Unloc Your Best Hair

Loc is a new brand of professional hair tools born in Sydney, created by hairdressers for the hair obsessed. Every design blends performance, quality & considered style, resulting in tools that look beautiful, feel balanced & work effortlessly in professional hands.

PROFESSIONAL HAIR BRUSHES

Crafted with intention

Meet the Lumen Collection - inspired by Japandi design, where balance and intention guide every detail. Crafted from FSC-certified blonde beechwood, each brush combines sustainable materials, ergonomic form, and professional performance with blonde boar bristles and heat-resistant pins.

PROFESSIONAL TOOLS

POWER ID DRYER

Powered by a high-speed digital motor, delivering fast drying with smart heat and airflow options to suit every texture and technique. It's not just fast. It's clever. The Power IQ brings salon-grade speed, smart heat control and weightless handling to every blowdry. Smarter airflow. Smoother finishes. Less fatigue.

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